There are many views and definitions of marketing, but simply put, marketing is a process of ...
Day: December 17, 2019
Misconceptions about small business marketingMisconceptions about small business marketing
Businesses, especially small businesses, often pay a lot of attention to the technical aspects of...
Branding is not about glamourBranding is not about glamour
Branding is very important to a business. It is a management tool that can ...
Where did the brand come from?Where did the brand come from?
I have been involved in many debates about the meaning of the word brand but only ...
Common mistakes in pricing (1)Common mistakes in pricing (1)
If your business's pricing structure is appropriate, your business has the opportunity to increase sales...
Common mistakes in pricing (2)Common mistakes in pricing (2)
Hold the price up for a while In fact, you may be put in a position where you have to ...
Determine the business's position in competitionDetermine the business's position in competition
To determine your business's position in the competitive marketplace, in addition to analyzing ...
Marketing – mixMarketing – mix
Components of marketing - mix include 4 elements Product (product), Price (price), Place (distribution channel...
How to build a brand with little money?How to build a brand with little money?
When it comes to branding, many small and medium-sized businesses often wonder: "At least...
Design: New Marketing Strategy for the GroupDesign: New Marketing Strategy for the Group
For decades, most companies have targeted market niches with products,...
Affiliate Marketing – The future of electronic advertisingAffiliate Marketing – The future of electronic advertising
Nowadays, linking is becoming a common trend in the world. Not outside the general rule...
Mascots and marketingMascots and marketing
A business can pay millions of dollars to superstars like Gwyneth Paltrow or Angelina Jolie ...
