{"id":582,"date":"2019-12-12T15:52:28","date_gmt":"2019-12-12T08:52:28","guid":{"rendered":"https:\/\/vanphongao.vn\/?p=582"},"modified":"2025-08-29T22:10:57","modified_gmt":"2025-08-29T15:10:57","slug":"172-5-sai-lam-can-tranh-trong-thoi-ky-bat-on-hien-nay","status":"publish","type":"post","link":"https:\/\/vanphongao.vn\/en\/bi-quyet-kinh-nghiem\/172-5-sai-lam-can-tranh-trong-thoi-ky-bat-on-hien-nay.html","title":{"rendered":"5 mistakes to avoid in today's unstable times"},"content":{"rendered":"\n

Ph\u00e1 s\u1ea3n, t\u1ecbch bi\u00ean t\u00e0i s\u1ea3n, ch\u1ec9 s\u1ed1 Dow Jones l\u00ean xu\u1ed1ng theo h\u00ecnh sin. Cu\u1ed9c kh\u1ee7ng ho\u1ea3ng t\u00edn d\u1ee5ng v\u00e0 g\u00f3i c\u1ee9u tr\u1ee3 tr\u1ecb gi\u00e1 700 t\u1ef7 USD. C\u00f3 v\u1ebb nh\u01b0 c\u00e1c d\u00f2ng t\u00edt tr\u00ean b\u00e1o \u0111ang ph\u1ea3n \u00e1nh t\u00ecnh h\u00ecnh hi\u1ec7n t\u1ea1i v\u1edbi m\u1ee9c \u0111\u1ed9 nghi\u00eam tr\u1ecdng t\u0103ng d\u1ea7n. Ng\u01b0\u1eddi ta b\u1eaft \u0111\u1ea7u \u0111o\u00e1n gi\u00e0 \u0111o\u00e1n non r\u1eb1ng kh\u00f4ng bi\u1ebft khi n\u00e0o v\u00e0 \u1edf \u0111\u00e2u l\u00e0 \u0111i\u1ec3m k\u1ebft th\u00fac c\u1ee7a n\u1ec1n kinh t\u1ebf th\u1ebf gi\u1edbi.<\/strong><\/p>\n\n\n\n

Nh\u01b0ng theo t\u01b0 v\u1ea5n c\u1ee7a c\u00e1c chuy\u00ean gia thu\u1ed9c t\u1ea1p ch\u00ed Harvard Management Update th\u00ec ngay l\u00fac n\u00e0y \u0111\u00e2y, kh\u00f4ng c\u00f3 l\u1eddi khuy\u00ean n\u00e0o l\u00e0 ch\u1eafc ch\u1eafn v\u1ec1 vi\u1ec7c c\u00e1c c\u00f4ng ty n\u00ean l\u00e0m, hay ch\u00ednh x\u00e1c h\u01a1n l\u00e0 kh\u00f4ng n\u00ean l\u00e0m nh\u1eefng g\u00ec. Ch\u00fang t\u00f4i \u0111\u00e3 ch\u1eafc l\u1ecdc \u00fd t\u01b0\u1edfng c\u1ee7a h\u1ecd th\u00e0nh n\u0103m sai l\u1ea7m c\u1ea7n tr\u00e1nh trong th\u1eddi k\u1ef3 v\u00f4 c\u00f9ng b\u1ea5t \u1ed5n nh\u01b0 hi\u1ec7n nay. V\u00e0 v\u1edbi t\u1eebng sai l\u1ea7m, ch\u00fang t\u00f4i hy v\u1ecdng s\u1ebd c\u00f3 th\u1ec3 cung c\u1ea5p cho b\u1ea1n \u0111\u1ecdc l\u1eddi khuy\u00ean gi\u00fap b\u1ea1n \u0111\u1ecbnh v\u1ecb l\u1ea1i c\u00f4ng ty c\u1ee7a m\u00ecnh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn \u1ed5n \u0111\u1ecbnh h\u01a1n trong n\u0103m t\u1edbi<\/p>\n\n\n\n

Sai l\u1ea7m #1: Tr\u00ec ho\u00e3n nh\u1eefng quy\u1ebft \u0111\u1ecbnh c\u00f3 kh\u1ea3 n\u0103ng c\u1ea3i thi\u1ec7n \u201cs\u1ee9c kh\u1ecfe\u201d trong d\u00e0i h\u1ea1n c\u1ee7a c\u00f4ng ty b\u1ea1n v\u00ec lo s\u1ee3 tr\u01b0\u1edbc ph\u1ea3n \u1ee9ng ng\u1eafn h\u1ea1n c\u1ee7a th\u1ecb tr\u01b0\u1eddng <\/strong><\/p>\n\n\n\n

Nancy Kimelman, kinh t\u1ebf gia tr\u01b0\u1edfng c\u1ee7a c\u00f4ng ty SEI Investments, m\u1ed9t c\u00f4ng ty qu\u1ea3n l\u00fd t\u00e0i s\u1ea3n c\u00f3 tr\u1ee5 s\u1edf \u1edf Oaks, Pennsylvania nh\u1eadn x\u00e9t: \u201cNh\u00e0 \u0111\u1ea7u t\u01b0 n\u00e0o c\u0169ng mu\u1ed1n nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng con s\u1ed1 kh\u1ea3 quan cho m\u1ed7i qu\u00fd nh\u01b0ng kh\u00f4ng \u0111\u1ebfn m\u1ee9c l\u00e0m t\u1ed5n h\u1ea1i \u0111\u1ebfn s\u1ee9c kh\u1ecfe l\u00e2u d\u00e0i c\u1ee7a c\u00f4ng ty. V\u1edbi b\u1ea5t k\u1ef3 quy\u1ebft \u0111\u1ecbnh n\u00e0o b\u1ea1n \u0111\u01b0a ra m\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 c\u00f3 th\u1ec3 nh\u1eadn th\u1ea5y \u0111\u01b0\u1ee3c – d\u00f9 l\u00e0 quy\u1ebft \u0111\u1ecbnh v\u1ec1 thu\u00ea m\u01b0\u1edbn nh\u00e2n c\u00f4ng, t\u1ec9 l\u1ec7 h\u00e0ng t\u1ed3n kho hay vay th\u00eam n\u1ee3 – th\u00ec b\u1ea1n ph\u1ea3i ch\u1ea5p nh\u1eadn r\u1eb1ng m\u1ecdi h\u00e0nh \u0111\u1ed9ng c\u1ee7a m\u00ecnh \u0111\u1ec1u n\u1eb1m trong ti\u00ean li\u1ec7u c\u1ee7a h\u1ecd.\u201d <\/p>\n\n\n\n

 Hi\u1ec3n nhi\u00ean l\u00e0 b\u1ea1n kh\u00f4ng mu\u1ed1n t\u0103ng nh\u00e2n c\u00f4ng, h\u00e0ng t\u1ed3n kho hay c\u00e1c kho\u1ea3n n\u1ee3 n\u1ebfu th\u1ea5y kh\u00f4ng c\u1ea7n thi\u1ebft. Tuy nhi\u00ean, quy\u1ebft \u0111\u1ecbnh t\u1ec7 h\u1ea1i nh\u1ea5t m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a ra ch\u00ednh l\u00e0 kh\u00f4ng th\u1ef1c hi\u1ec7n nh\u1eefng g\u00ec l\u1ebd ra b\u1ea1n n\u00ean l\u00e0m do ch\u1ecbu chi ph\u1ed1i b\u1edfi t\u00ecnh h\u00ecnh \u0111\u1ea7u t\u01b0 hi\u1ec7n t\u1ea1i. \u0110\u1eebng ch\u00f9n b\u01b0\u1edbc tr\u01b0\u1edbc nh\u1eefng quy\u1ebft \u0111\u1ecbnh \u0111i ng\u01b0\u1ee3c v\u1edbi quan \u0111i\u1ec3m c\u1ee7a c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0 chuy\u00ean gia ph\u00e2n t\u00edch trong ng\u1eafn h\u1ea1n nh\u01b0ng c\u1ea7n ch\u1eafc ch\u1eafn r\u1eb1ng b\u1ea1n c\u00f3 th\u1ec3 ch\u1ee9ng minh \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb c\u1ee7a nh\u1eefng quy\u1ebft \u0111\u1ecbnh \u1ea5y. \u0110\u00f3 l\u00e0 \u0111i\u1ec1u m\u00e0 c\u00e1c gi\u00e1m \u0111\u1ed1c \u0111\u01b0\u1ee3c tr\u1ea3 l\u01b0\u01a1ng \u0111\u1ec3 l\u00e0m: \u0111\u01b0a ra l\u1ef1a ch\u1ecdn c\u00f3 th\u1ec3 v\u1eeba \u0111\u1ea9y m\u1ea1nh ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng c\u1ee7a c\u00f4ng ty v\u1eeba c\u1ea3i thi\u1ec7n v\u1ecb th\u1ebf c\u1ee7a c\u00f4ng ty trong qu\u00e1 tr\u00ecnh c\u1ea1nh tranh. Kimelman ti\u1ebfp l\u1eddi: \u201c\u0110\u00e2y l\u00e0 l\u00fac \u0111\u1ec3 quay tr\u1edf l\u1ea1i v\u1edbi nh\u1eefng y\u1ebfu t\u1ed1 n\u1ec1n t\u1ea3ng. Nh\u1eefng c\u00f4ng ty n\u00e0o kh\u00f4ng ch\u1ec9 t\u1eadp trung cho qu\u00fd ti\u1ebfp theo s\u1ebd th\u00e0nh c\u00f4ng.\u201d<\/p>\n\n\n\n

Sai l\u1ea7m #2: Cho r\u1eb1ng c\u00e1ch kh\u00f4n ngoan \u0111\u1ec3 t\u0103ng t\u1ed1c tr\u1edf l\u1ea1i bao gi\u1edd c\u0169ng l\u00e0 th\u1eadn tr\u1ecdng v\u00e0 t\u0103ng d\u1ea7n quy m\u00f4<\/strong><\/p>\n\n\n\n

 Theo Brian Wesbur – kinh t\u1ebf gia tr\u01b0\u1edfng c\u1ee7a c\u00f4ng ty First Trust Advisors L.P c\u00f3 tr\u1ee5 s\u1edf t\u1ea1i Lisle, Illinois – t\u01b0 t\u01b0\u1edfng l\u1ed7i th\u1eddi m\u00e0 cho r\u1eb1ng m\u1ed9t cu\u1ed9c suy tho\u00e1i nh\u1eb9 s\u1ebd d\u1eabn \u0111\u1ebfn m\u1ed9t s\u1ef1 ph\u1ee5c h\u1ed3i nh\u1eb9 l\u00e0 ho\u00e0n to\u00e0n sai l\u1ea7m. \u1ede b\u1ea5t k\u1ef3 th\u1eddi \u0111i\u1ec3m n\u00e0o, n\u1ec1n kinh t\u1ebf \u0111\u1ec1u c\u00f3 m\u1ed9t xu h\u01b0\u1edbng d\u00e0i h\u1ea1n ti\u1ec1m \u1ea9n v\u00e0 m\u1ed9t xu h\u01b0\u1edbng ng\u1eafn h\u1ea1n. \u00d4ng n\u00f3i: \u201cNh\u1eefng g\u00ec ch\u00fang ta \u0111\u1ed1i m\u1eb7t trong c\u00e1c cu\u1ed9c suy tho\u00e1i tr\u01b0\u1edbc \u0111\u00e2y [nh\u01b0 n\u0103m 2001 ch\u1eb3ng h\u1ea1n] ch\u00ednh l\u00e0 chu k\u1ef3 \u0111i xu\u1ed1ng trong xu h\u01b0\u1edbng t\u0103ng tr\u01b0\u1edfng cao \u0111\u1ed9.\u201d Trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, \u201cm\u1ed9t s\u1ef1 \u0111i xu\u1ed1ng mang t\u00ednh chu k\u1ef3 kh\u00f4ng h\u1eb3n l\u00e0 x\u1ea5u trong khi s\u1ef1 t\u0103ng tr\u01b0\u1edfng mang t\u00ednh chu k\u1ef3 l\u1ea1i c\u00f3 s\u1ee9c m\u1ea1nh c\u1ee7a m\u1ed9t qu\u1ea3 t\u00ean l\u1eeda. V\u00ec th\u1ebf, t\u00f4i ngh\u0129 r\u1eb1ng ng\u01b0\u1eddi \u0111i\u1ec1u h\u00e0nh doanh nghi\u1ec7p n\u00e0o \u0111\u00e1nh gi\u00e1 th\u1ea5p qu\u00e1 tr\u00ecnh ph\u1ee5c h\u1ed3i \u0111\u00e3 ph\u1ea1m sai l\u1ea7m, v\u00e0 nh\u1eefng ng\u01b0\u1eddi d\u00e1m m\u1ea1o hi\u1ec3m h\u01a1n trong hi\u1ec7n t\u1ea1i s\u1ebd \u0111\u01b0\u1ee3c t\u01b0\u1edfng th\u01b0\u1edfng x\u1ee9ng \u0111\u00e1ng trong t\u01b0\u01a1ng lai.\u201d <\/p>\n\n\n\n

 C\u00f2n Charlie Tragesser \u2013 Ch\u1ee7 t\u1ecbch, ki\u00eam CEO c\u1ee7a c\u00f4ng ty Polar Systems, nh\u00e0 cung c\u1ea5p m\u1ea1ng th\u01b0\u01a1ng m\u1ea1i cho t\u1eebng \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 tr\u00ean di\u1ec7n r\u1ed9ng c\u00f3 tr\u1ee5 s\u1edf t\u1ea1i Portland, Orleans \u2013 th\u00ec b\u00ecnh lu\u1eadn nh\u01b0 sau: \u201c\u0110\u00f3 l\u00e0 m\u1ed9t quan s\u00e1t h\u1ebft s\u1ee9c s\u1eafc s\u1ea3o.\u201d Nhi\u1ec1u c\u00f4ng ty qu\u00e1 th\u1eadn tr\u1ecdng kh\u00f4ng d\u00e1m m\u1edf r\u1ed9ng cho \u0111\u1ebfn khi h\u1ecd th\u1ea5y \u201cnh\u1eefng d\u1ea5u hi\u1ec7u thuy\u1ebft ph\u1ee5c r\u1eb1ng c\u1ee5c di\u1ec7n \u0111ang xoay chuy\u1ec3n theo chi\u1ec1u h\u01b0\u1edbng t\u1ed1t h\u01a1n. Th\u00e1i \u0111\u1ed9 \u0111\u00f3 s\u1ebd khi\u1ebfn b\u1ea1n t\u1ee5t h\u1eadu l\u1ea1i ph\u00eda sau.\u201d <\/p>\n\n\n\n

 Hai c\u00e1ch \u0111\u1ec3 n\u1eafm b\u1eaft s\u00e1ng ki\u1ebfn trong su\u1ed1t qu\u00e1 tr\u00ecnh ph\u1ee5c h\u1ed3i ch\u00ednh l\u00e0 qu\u1edd qu\u1ea1ng thu h\u00fat th\u00eam nh\u00e2n vi\u00ean m\u1edbi v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. Theo l\u1eddi \u00f4ng Jeanie Daniel Duck \u2013 \u0111\u1ea1i c\u1ed5 \u0111\u00f4ng \u0111\u1ed3ng th\u1eddi l\u00e0 gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a Boston Consulting Group v\u00e0 t\u00e1c gi\u1ea3 quy\u1ec3n s\u00e1ch The Changing Monster (Crown Business, 2001) \u2013 sau suy tho\u00e1i, \u201cc\u00f4ng ty ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 nh\u1ea5t s\u1ebd c\u00f3 l\u1ed1i t\u01b0 duy t\u01b0\u01a1ng t\u1ef1 m\u1ed9t b\u1ec7nh nh\u00e2n v\u1eeba qua kh\u1ecfi c\u01a1n nguy k\u1ecbch: \u2018Hi\u1ec7n t\u1ea1i t\u00f4i bi\u1ebft l\u00e0 t\u00f4i s\u1ebd s\u1ed1ng nh\u01b0ng t\u00f4i lo l\u1eafng v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng cu\u1ed9c s\u1ed1ng sau n\u00e0y.\u201d  \u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n ph\u1ea3i quan t\u00e2m \u0111\u1ebfn nh\u1eefng nh\u00e2n vi\u00ean gi\u1ecfi nh\u1ea5t c\u1ee7a m\u00ecnh \u0111\u1ed3ng th\u1eddi ph\u1ea3i h\u01b0\u1edbng t\u1ea7m m\u1eaft ra b\u00ean ngo\u00e0i. Albert D. Bates, s\u00e1ng l\u1eadp vi\u00ean c\u1ee7a Profit Planning Group ( Boulder, Colorado ) nh\u1eadn x\u00e9t: V\u1ec1 ph\u00eda c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n, h\u1ecd c\u00f3 th\u1ec3 \u201cv\u1eabn \u00e2m th\u1ea7m b\u1ecb t\u1ed5n th\u01b0\u01a1ng. \u0110\u00e2y l\u00e0 m\u1ed9t th\u1eddi \u0111i\u1ec3m tuy\u1ec7t v\u1eddi \u0111\u1ec3 gi\u00e0nh l\u1ea5y th\u1ecb ph\u1ea7n v\u00e0 ch\u1ed9p m\u1ea5t kh\u00e1ch h\u00e0ng c\u1ee7a \u0111\u1ed1i th\u1ee7.\u201d \u0110\u1eebng qu\u00e1 ng\u1ea1i ng\u00f9ng m\u00e0 kh\u00f4ng d\u00e1m ph\u00e1t \u0111\u1ed9ng cu\u1ed9c t\u1ea5n c\u00f4ng khi m\u00e0 \u201cm\u1ed9t s\u1ed1 c\u01a1 h\u1ed9i \u0111\u00e3 qu\u00e1 r\u00f5 r\u00e0ng \u0111ang hi\u1ec7n h\u1eefu.\u201d<\/p>\n\n\n\n

Sai l\u1ea7m #3: B\u1ea3o v\u1ec7 c\u00f4ng ty b\u1eb1ng c\u00e1ch chuy\u1ec3n sang nh\u1eefng ng\u00e0nh ngh\u1ec1 kinh doanh \u201cmi\u1ec5n nhi\u1ec5m\u201d tr\u01b0\u1edbc kh\u1ee7ng ho\u1ea3ng<\/strong><\/p>\n\n\n\n

Duck khuy\u00ean r\u1eb1ng h\u00e3y t\u00ecm ki\u1ebfm s\u1ef1 t\u0103ng tr\u01b0\u1edfng v\u00e0 c\u00e1c th\u01b0\u01a1ng v\u1ee5 mua l\u1ea1i c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng v\u00e0 c\u1ee7ng c\u1ed1 n\u0103ng l\u1ef1c tr\u1ecdng t\u00e2m c\u1ee7a doanh nghi\u1ec7p b\u1ea1n. \u201cKhi tho\u00e1t kh\u1ecfi suy tho\u00e1i, theo l\u1ebd t\u1ef1 nhi\u00ean, b\u1ea1n s\u1ebd t\u1ef1 h\u1ecfi: \u2018Ch\u00fang ta c\u1ea7n l\u00e0m g\u00ec \u0111\u1ec3 kh\u00f4ng b\u1ecb thi\u1ec7t h\u1ea1i n\u1eb7ng n\u1ec1 nh\u01b0 v\u1eady trong l\u1ea7n sau?\u2019 X\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111\u00e2u l\u00e0 ng\u00e0nh ngh\u1ec1 kinh doanh \u201cmi\u1ec5n nhi\u1ec5m\u201d tr\u01b0\u1edbc suy tho\u00e1i \u2013 nh\u1eefng l\u0129nh v\u1ef1c v\u1eabn ti\u1ebfp t\u1ee5c t\u0103ng tr\u01b0\u1edfng m\u1ea1nh d\u00f9 n\u1ec1n kinh t\u1ebf c\u00f3 suy y\u1ebfu \u2013 ch\u00ednh l\u00e0 gi\u1ea5c m\u01a1 v\u00e0 m\u1ee5c ti\u00eau \u0111\u00e1ng \u0111\u1ec3 m\u1ecdi doanh nghi\u1ec7p theo \u0111u\u1ed5i, tuy nhi\u00ean \u0111i\u1ec1u n\u00e0y kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng kh\u1ea3 thi. Ng\u01b0\u1ee3c l\u1ea1i, bi\u1ebft \u0111\u00e2u l\u00e0 \u0111i\u1ec3m m\u1ea1nh c\u1ee7a c\u00f4ng ty b\u1ea1n, v\u00e0 th\u1eadm ch\u00ed c\u00f2n quan tr\u1ecdng h\u01a1n l\u00e0 bi\u1ebft l\u00e0m c\u00e1ch n\u00e0o \u0111\u1ec3 n\u00e2ng cao n\u0103ng l\u1ef1c tr\u1ecdng t\u00e2m v\u00e0 x\u00e2y d\u1ef1ng kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng linh ho\u1ea1t ch\u00ednh l\u00e0 c\u00e1c m\u1ee5c ti\u00eau c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c.\u201d <\/p>\n\n\n\n

 M\u1ed9t c\u00f4ng ty m\u00e0 ph\u1ee5 thu\u1ed9c qu\u00e1 nhi\u1ec1u v\u00e0o s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh n\u00ean c\u00e2n nh\u1eafc m\u1edf r\u1ed9ng sang nh\u1eefng l\u0129nh v\u1ef1c li\u00ean quan. \u201cCh\u1eb3ng h\u1ea1n nh\u01b0 m\u1ed9t c\u00f4ng ty s\u1ea3n xu\u1ea5t s\u1ea3n ph\u1ea9m c\u00f4ng nghi\u1ec7p c\u00f3 th\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng qua c\u00e1c d\u1ecbch v\u1ee5 h\u1ed7 tr\u1ee3 b\u1ea3o tr\u00ec, gi\u00e1m s\u00e1t t\u1eeb xa hay outsource to\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng.\u201d \u0110\u00e2y ch\u00ednh l\u00e0 l\u1eddi khuy\u00ean c\u1ee7a hai ph\u00f3 gi\u00e1m \u0111\u1ed1c c\u00f4ng ty Mercer Management Consulting l\u00e0 Adrian J. Slywotzky v\u00e0 Richard Wise trong b\u00e0i b\u00e1o \u0111\u0103ng tr\u00ean t\u1ea1p ch\u00ed Harvard Business Review v\u1edbi nhan \u0111\u1ec1 \u201cThe Growth Crisis \u2013 and How to Escape It.\u201d (Kh\u1ee7ng Ho\u1ea3ng T\u0103ng Tr\u01b0\u1edfng \u2013 V\u00e0 L\u00e0m Th\u1ebf N\u00e0o Tho\u00e1t Kh\u1ecfi N\u00f3.) \u201cCung c\u1ea5p d\u1ecbch v\u1ee5 b\u1ea3o hi\u1ec3m hay b\u1ea3o \u0111\u1ea3m \u0111\u1ea7u ra l\u00e0 hai gi\u1ea3i ph\u00e1p c\u00f3 th\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n h\u1ea1n ch\u1ebf \u0111\u01b0\u1ee3c r\u1ee7i ro. H\u1ea7u nh\u01b0 ng\u00e0nh c\u00f4ng nghi\u1ec7p n\u00e0o c\u0169ng ti\u1ec1m \u1ea9n r\u1ea5t nhi\u1ec1u c\u01a1 h\u1ed9i \u0111\u1ec3 c\u00e1c c\u00f4ng ty v\u01b0\u01a1n ra ngo\u00e0i t\u1ea7m \u1ea3nh h\u01b0\u1edfng c\u1ee7a ch\u00ednh s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh v\u00e0 n\u1eafm b\u1eaft nhu c\u1ea7u c\u1ee7a th\u1ebf h\u1ec7 kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng lai.\u201d <\/p>\n\n\n\n

Slywotzky v\u00e0 Wise vi\u1ebft: \u201cNh\u00e0 cung c\u1ea5p linh ki\u1ec7n \u00f4 t\u00f4 Johnson Controls \u0111\u00e3 n\u1eafm b\u1eaft nh\u1eefng c\u01a1 h\u1ed9i n\u00e0y khi chuy\u1ec3n t\u1eeb ch\u1ee9c n\u0103ng s\u1ea3n xu\u1ea5t linh ki\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng cao \u0111\u01a1n thu\u1ea7n sang \u0111\u00f3n \u0111\u1ea7u c\u00e1c nhu c\u1ea7u \u0111\u1eb7t h\u00e0ng cao c\u1ea5p kh\u00e1c c\u1ee7a nh\u1eefng c\u00f4ng ty s\u1ea3n xu\u1ea5t \u00f4 t\u00f4. Ng\u00e0y nay, Johnson kh\u00f4ng ch\u1ec9 c\u00f3 \u0111\u01b0\u1ee3c doanh thu cao h\u01a1n cho m\u1ed7i chi\u1ebfc xe \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t m\u00e0 c\u00f4ng ty c\u00f2n g\u1eb7t h\u00e1i \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn l\u1edbn h\u01a1n b\u1edfi nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 n\u00f3 cung c\u1ea5p bao g\u1ed3m thi\u1ebft k\u1ebf chuy\u00ean bi\u1ec7t, nghi\u00ean c\u1ee9u kh\u00e1ch h\u00e0ng, th\u1eed s\u1ea3n ph\u1ea9m v\u00e0 qu\u1ea3n l\u00fd cung \u1ee9ng.\u201d <\/p>\n\n\n\n

Charlie Tragesser \u0111\u00e3 chuy\u1ec3n Polar Systems t\u1eeb m\u1ed9t c\u00f4ng ty \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0o s\u1ea3n ph\u1ea9m th\u00e0nh m\u1ed9t c\u00f4ng ty \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0o d\u1ecbch v\u1ee5 k\u1ec3 t\u1eeb th\u1eddi \u0111i\u1ec3m \u00f4ng mua l\u1ea1i n\u00f3 v\u00e0o n\u0103m 1993. Tr\u01b0\u1edbc \u0111\u00e2y, ch\u1ec9 c\u00f3 5% doanh thu c\u00f4ng ty \u0111\u1ebfn t\u1eeb d\u1ecbch v\u1ee5 c\u00f2n hi\u1ec7n t\u1ea1i, doanh thu t\u1eeb d\u1ecbch v\u1ee5 \u0111ang th\u1ed1ng tr\u1ecb. S\u1ef1 chuy\u1ec3n bi\u1ebfn n\u00e0y kh\u00f4ng ch\u1ec9 gi\u00fap c\u00f4ng ty b\u00f9 \u0111\u1eafp l\u1ea1i m\u1ee9c l\u1ee3i nhu\u1eadn \u0111ang s\u1ee5t gi\u1ea3m \u0111\u1ec1u \u0111\u1eb7n trong nh\u1eefng n\u0103m tr\u01b0\u1edbc \u0111\u00f3 m\u00e0 Tragesser c\u00f2n tin r\u1eb1ng m\u1ed9t ngu\u1ed3n l\u1ee3i ch\u1eafc ch\u1eafn c\u00f3 \u0111\u01b0\u1ee3c trong d\u00e0i h\u1ea1n c\u00f3 th\u1ec3 \u201ct\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t c\u1ee7a c\u00f4ng ty trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng. Chuy\u00ean m\u00f4n c\u1ee7a ch\u00fang t\u00f4i, n\u0103ng l\u1ef1c c\u1ee7a ch\u00fang t\u00f4i v\u00e0 th\u1eadm ch\u00ed l\u00e0 c\u00e1 t\u00ednh c\u1ee7a ch\u00ednh nh\u1eefng con ng\u01b0\u1eddi trong c\u00f4ng ty ch\u00fang t\u00f4i c\u00f3 th\u1ec3 gia t\u0103ng gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng v\u00e0 khi\u1ebfn h\u1ecd c\u1ea3m th\u1ea5y kh\u00f4ng th\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c t\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u n\u00f3i tr\u00ean \u1edf n\u01a1i n\u00e0o kh\u00e1c ngo\u00e0i ch\u00fang t\u00f4i. Kh\u00e1ch h\u00e0ng s\u1ebd \u00edt quan t\u00e2m h\u01a1n \u0111\u1ebfn nh\u1eefng \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh kh\u00e1c v\u1ed1n kh\u00f4ng c\u00f3 g\u00ec ngo\u00e0i s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 r\u1ea5t r\u1ebb. Ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 s\u1ebd gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t cho c\u00f4ng ty h\u01a1n so v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m.\u201d<\/p>\n\n\n\n

Sai l\u1ea7m #4: T\u1eadp trung m\u1edf r\u1ed9ng c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng<\/strong><\/p>\n\n\n\n

H\u00e3y quan t\u00e2m \u0111\u1ebfn nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u00e3 \u1edf c\u00f9ng b\u1ea1n trong c\u01a1n kh\u1ee7ng ho\u1ea3ng n\u00e0y. C\u00f3 r\u1ea5t nhi\u1ec1u kh\u1ea3 n\u0103ng ch\u00ednh h\u1ecd c\u0169ng l\u00e0 nh\u1eefng kh\u00e1ch h\u00e0ng t\u1ed1t nh\u1ea5t m\u00e0 b\u1ea1n s\u1ebd c\u00f3 trong th\u1eddi h\u01b0ng th\u1ecbnh. Kh\u00e1ch h\u00e0ng c\u00f3 \u0111\u01b0\u1ee3c nh\u1edd v\u00e0o c\u00e1c chi\u1ebfn d\u1ecbch khuy\u1ebfn m\u00e3i \u0111\u1eb7c bi\u1ec7t th\u01b0\u1eddng kh\u00f4ng trung th\u00e0nh, h\u1ecd c\u00f3 th\u1ec3 l\u00e0 ng\u01b0\u1eddi \u0111\u1ea7u ti\u00ean r\u1eddi b\u1ecf b\u1ea1n khi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh tung ra m\u1ed9t \u0111\u1ee3t khuy\u1ebfn m\u00e3i ph\u1ea3n c\u00f4ng h\u1ea5p d\u1eabn h\u01a1n. T\u1ed1t h\u01a1n h\u1ebft, b\u1ea1n n\u00ean h\u01b0\u1edbng n\u1ed7 l\u1ef1c c\u1ee7a m\u00ecnh cho vi\u1ec7c thu h\u00fat c\u00e0ng nhi\u1ec1u kh\u00e1ch h\u00e0ng trong l\u0129nh v\u1ef1c m\u00e0 c\u00f4ng ty hi\u1ec7n \u0111ang ho\u1ea1t \u0111\u1ed9ng. <\/p>\n\n\n\n

 Mercer Slywotzky n\u00f3i: \u201cTrong th\u1eddi k\u1ef3 b\u1ea5t \u1ed5n, nh\u1eefng kh\u00e1ch h\u00e0ng t\u1ed1t nh\u1ea5t c\u1ee7a m\u1ed9t c\u00f4ng ty th\u1eadm ch\u00ed c\u00f2n mang l\u1ea1i nhi\u1ec1u l\u1ee3i nhu\u1eadn h\u01a1n so v\u1edbi l\u00fac h\u01b0ng th\u1ecbnh. Vi\u1ec7c b\u1ea1n c\u00f3 th\u1ec3 nh\u00ecn th\u1ebf gi\u1edbi n\u00e0y qua con m\u1eaft c\u1ee7a h\u1ecd hay kh\u00f4ng l\u00e0 r\u1ea5t quan tr\u1ecdng, nh\u1ea5t l\u00e0 trong t\u00ecnh h\u00ecnh hi\u1ec7n t\u1ea1i. L\u00e0m c\u00e1ch n\u00e0o v\u00e0 \u1edf c\u00f4ng \u0111o\u1ea1n n\u00e0o c\u00f4ng ngh\u1ec7 s\u1ed1 c\u00f3 th\u1ec3 khi\u1ebfn ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ecd thu\u1eadn ti\u1ec7n h\u01a1n, nhanh ch\u00f3ng h\u01a1n, ch\u00ednh x\u00e1c h\u01a1n v\u00e0 \u00edt t\u1ed1n k\u00e9m h\u01a1n? C\u00e1c quy tr\u00ecnh kinh doanh n\u00e0o c\u00f3 th\u1ec3 li\u00ean k\u1ebft v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh nh\u1ea5t \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c d\u1ecbch v\u1ee5 t\u1ef1 cung t\u1ef1 c\u1ea5p thu\u1eadn li\u1ec7n h\u01a1n?\u201d <\/p>\n\n\n\n

 Nh\u1eefng c\u00e2u h\u1ecfi tr\u00ean \u0111\u1ec1u h\u01b0\u1edbng t\u1edbi vai tr\u00f2 c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng, \u0111i\u1ec1u m\u00e0 nhi\u1ec1u c\u00f4ng ty l\u00e3ng qu\u00ean trong th\u1eddi \u0111\u1ea1i b\u00f9ng n\u1ed5 Internet nh\u01b0 hi\u1ec7n nay. Peter Keen, chuy\u00ean gia t\u01b0 v\u1ea5n c\u00f4ng ngh\u1ec7, nh\u1eadn x\u00e9t r\u1eb1ng v\u1ee5 s\u1ee5p \u0111\u1ed5 c\u1ee7a c\u00e1c c\u00f4ng ty dot-com \u0111\u00f3ng vai tr\u00f2 l\u00e0 l\u1eddi c\u1ea3nh t\u1ec9nh cho b\u1ea5t k\u1ef3 c\u00f4ng ty n\u00e0o, d\u00f9 l\u00e0 theo ch\u00ednh s\u00e1ch kinh t\u1ebf m\u1edbi hay ch\u00ednh s\u00e1ch kinh t\u1ebf c\u0169, r\u1eb1ng: \u201cB\u1ea1n kh\u00f4ng th\u1ec3 t\u1ed3n t\u1ea1i n\u1ebfu ch\u1ec9 d\u1ef1a v\u00e0o c\u00e1c giao d\u1ecbch. Nh\u1eefng g\u00ec c\u1ea7n ph\u1ea3i c\u00f3 ch\u00ednh l\u00e0 m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng.\u201d Ng\u00e0y nay, theo Keen \u2013 ch\u1ee7 t\u1ecbch c\u1ee7a Keen Innovations (Fairfax Station, Virginia) v\u00e0 t\u00e1c gi\u1ea3 quy\u1ec3n The Freedom Economy (McGraw-Hill, 2001) \u2013 \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3 c\u1ea7n ph\u1ea3i c\u00f3 nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m c\u1ee7a th\u1eddi \u0111\u1ea1i Internet v\u00e0 ti\u1ec1n-Internet. \u201cH\u00e3y h\u00e0nh \u0111\u1ed9ng nhanh. T\u00ecm ki\u1ebfm m\u1ed9t th\u1ecb tr\u01b0\u1eddng ng\u00e1ch cho ri\u00eang m\u00ecnh. Mang \u0111\u1ebfn gi\u00e1 tr\u1ecb to l\u1edbn. V\u00e0 \u0111\u1ed9ng vi\u00ean nh\u00e2n vi\u00ean b\u1ea1n t\u1ea1o d\u1ef1ng quan h\u1ec7.\u201d \u0110i\u1ec1u n\u00e0y s\u1ebd kh\u00f4ng th\u1ec3 th\u1ef1c hi\u1ec7n n\u1ebfu nh\u00e2n vi\u00ean b\u1ea1n \u0111\u01b0\u1ee3c th\u01b0\u1edfng do ho\u00e0n th\u00e0nh nh\u1eefng ch\u1ec9 ti\u00eau ng\u1eafn h\u1ea1n, m\u1ed9t c\u00e1ch kh\u00edch l\u1ec7 t\u1ed1t nh\u1ea5t cho nh\u1eefng th\u01b0\u01a1ng v\u1ee5 r\u1ebb ti\u1ec1n nh\u1ea5t.<\/p>\n\n\n\n

C\u00f2n theo nh\u1eadn x\u00e9t c\u1ee7a Chuck Martin \u2013 ch\u1ee7 t\u1ecbch v\u00e0 CEO c\u1ee7a NFI Research (North Hampton, New Hampshire) v\u00e0 t\u00e1c gi\u1ea3 quy\u1ec3n s\u00e1ch Managing for the Short Term (Doubleday, 2002) \u2013 th\u00ec m\u1ecdi n\u1ed7 l\u1ef1c \u0111\u1ec1u t\u1eadp trung cho ho\u1ea1t \u0111\u1ed9ng t\u00ecm ki\u1ebfm giao d\u1ecbch m\u1edbi v\u1edbi kh\u00e1ch h\u00e0ng m\u1edbi trong khi kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i g\u1ea7n nh\u01b0 b\u1ecb l\u00e3ng qu\u00ean. <\/p>\n\n\n\n

Nguy\u00ean nh\u00e2n v\u00ec sao \u01b0? \u201cT\u1ec9 l\u1ec7 kh\u00e1ch h\u00e0ng m\u1edbi l\u00e0 ti\u00eau chu\u1ea9n truy\u1ec1n th\u1ed1ng v\u00e0 \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn r\u1ed9ng r\u00e3i \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng c\u1ee7a m\u1ed9t c\u00f4ng ty. N\u00f3 d\u1ec5 t\u00ednh to\u00e1n v\u00e0 d\u1ec5 hi\u1ec3u.\u201d \u0110\u1eb7c bi\u1ec7t, nh\u1eefng c\u00f4ng ty trong khu v\u1ef1c c\u00f4ng kh\u00f4ng th\u1ec3 c\u01b0\u1ee1ng l\u1ea1i \u00e1p l\u1ef1c gia t\u0103ng s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1edbi. <\/p>\n\n\n\n

Sai l\u1ea7m #5: Xem h\u00e0nh \u0111\u1ed9ng, thay v\u00ec l\u00e0 t\u01b0 duy, c\u1ee7a c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o l\u00e0 c\u01a1 s\u1edf c\u1ee7a qu\u00e1 tr\u00ecnh h\u1ed3i ph\u1ee5c<\/strong><\/p>\n\n\n\n

Kinh t\u1ebf gia Wesbury n\u00f3i: \u201cTh\u00e1i \u0111\u1ed9 quy\u1ebft \u0111\u1ecbnh t\u1ea5t c\u1ea3.\u201d N\u1ebfu l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p kh\u00f4ng k\u1ef3 v\u1ecdng v\u00e0o m\u1ed9t qu\u00e1 tr\u00ecnh ph\u1ee5c h\u1ed3i m\u1ea1nh m\u1ebd th\u00ec \u201cn\u1ed7i s\u1ee3 c\u1ee7a h\u1ecd s\u1ebd tr\u1edf th\u00e0nh t\u1ef1 th\u1ecfa m\u00e3n.\u201d <\/p>\n\n\n\n

 Bates, s\u00e1ng l\u1eadp vi\u00ean c\u1ee7a Profit Planning Group, nh\u1eadn x\u00e9t: \u201cL\u00fac n\u00e0o c\u0169ng c\u1ea7n gi\u1eef m\u1ed9t th\u00e1i \u0111\u1ed9 t\u00edch c\u1ef1c trong th\u1eddi k\u1ef3 kh\u1ee7ng ho\u1ea3ng, nh\u1ea5t l\u00e0 khi m\u1ecdi th\u1ee9 kh\u00e1c \u0111\u1ec1u ti\u00eau c\u1ef1c. Th\u00e1i \u0111\u1ed9 c\u1ee7a b\u1ea1n s\u1ebd hi\u1ec3n th\u1ecb r\u00e0nh r\u00e0nh tr\u01b0\u1edbc kh\u00e1ch h\u00e0ng v\u00e0 nh\u00e0 cung c\u1ea5p. V\u00ec th\u1ebf, b\u1ea1n c\u00f3 th\u1ec3 gi\u00fap c\u00f4ng ty m\u00ecnh r\u1ea5t nhi\u1ec1u ch\u1ec9 b\u1eb1ng c\u00e1ch m\u1ec9m c\u01b0\u1eddi, n\u00f3i c\u1ea3m \u01a1n, tr\u1ea3 l\u1eddi cu\u1ed9c g\u1ecdi nhanh ch\u00f3ng v\u00e0 cung c\u1ea5p gi\u1ea3i ph\u00e1p cho nh\u1eefng kh\u00f3 kh\u0103n.\u201d<\/p>\n\n\n\n

Bates ti\u1ebfp t\u1ee5c: Nh\u01b0ng khi qu\u00e1 tr\u00ecnh kh\u00f4i ph\u1ee5c b\u1eaft \u0111\u1ea7u, c\u00e1c v\u1ecb gi\u00e1m \u0111\u1ed1c th\u01b0\u1eddng \u201cl\u1ea1c quan th\u00e1i qu\u00e1\u201d. \u201cCh\u00fang ta d\u1ec5 d\u00e0ng b\u1ecf qua nh\u1eefng ho\u1ea1t \u0111\u1ed9ng m\u00e0 nh\u1edd n\u00f3 ch\u00fang ta m\u1edbi c\u00f3 th\u1ec3 ph\u1ee5c h\u1ed3i, nh\u01b0 qu\u1ea3n l\u00fd s\u00e1t sao c\u00e1c kho\u1ea3n chi ch\u1eb3ng h\u1ea1n. T\u00f4i ngh\u0129 \u0111\u00e2y l\u00e0 b\u1ea3n ch\u1ea5t c\u1ee7a m\u1ed7i con ng\u01b0\u1eddi, l\u00fac n\u00e0o b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 b\u1eaft g\u1eb7p nh\u1eefng th\u1ee9 \u0111\u1ea1i lo\u1ea1i th\u1ebf.\u201d Stan Liebowitz \u2013 gi\u00e1o s\u01b0 m\u00f4n kinh t\u1ebf qu\u1ea3n l\u00fd t\u1ea1i \u0110\u1ea1i h\u1ecdc Texas \u1edf Dallas v\u00e0 t\u00e1c gi\u1ea3 quy\u1ec3n s\u00e1ch Re-thinking the Network Economy (Amacom, 2002) b\u00e0y t\u1ecf s\u1ef1 \u0111\u1ed3ng t\u00ecnh: \u201cNg\u01b0\u1eddi ta th\u01b0\u1eddng l\u1ea1c quan trong nh\u1eefng l\u00fac h\u01b0ng th\u1ecbnh, r\u1ed3i sau \u0111\u00f3 tr\u1edf n\u00ean qu\u00e1 l\u1ea1c quan. T\u00f4i ho\u00e0i nghi r\u1eb1ng trong t\u00ecnh hu\u1ed1ng n\u00e0y, c\u00e1c y\u1ebfu t\u1ed1 v\u1ec1 t\u00e2m l\u00fd c\u00f3 t\u00e1c d\u1ee5ng m\u1ea1nh h\u01a1n c\u00e1c y\u1ebfu t\u1ed1 v\u1ec1 kinh t\u1ebf. Ch\u00fang ta b\u1eaft \u0111\u1ea7u ph\u00e1 v\u1ee1 ti\u00eau chu\u1ea9n c\u1ee7a ch\u00ednh m\u00ecnh v\u1ec1 \u0111\u1ed9 \u0111\u00e1ng tin c\u1eady v\u00e0 ho\u1ea1t \u0111\u1ed9ng \u0111\u1ea7u t\u01b0. T\u00f4i kh\u00f4ng ch\u1eafc l\u00e0 c\u00f3 c\u00f4ng ngh\u1ec7 n\u00e0o c\u00f3 th\u1ec3 thay \u0111\u1ed5i \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng n\u00e0y.\u201d<\/p>\n\n\n\n

 Nancy Kimelman n\u00f3i: \u201cV\u1edbi c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0, v\u1ea5n \u0111\u1ec1 duy nh\u1ea5t m\u00e0 h\u1ecd b\u1eadn t\u00e2m l\u00e0: \u2018Anh c\u00f3 l\u1eeba t\u00f4i kh\u00f4ng?\u2019\u201d. Cho \u0111\u1ebfn khi nh\u00e0 \u0111\u1ea7u t\u01b0 kh\u00f4i ph\u1ee5c ni\u1ec1m tin v\u00e0o ch\u00ednh s\u00e1ch qu\u1ea3n l\u00fd v\u00e0 c\u00e1c b\u00e1o c\u00e1o c\u1ee7a doanh nghi\u1ec7p th\u00ec qu\u00e1 tr\u00ecnh ph\u1ee5c h\u1ed3i ho\u00e0n to\u00e0n m\u1edbi th\u00f4i th\u00e1ch th\u1ee9c kh\u1ea3 n\u0103ng c\u1ee7a ch\u00fang ta \u2013 m\u1ed9t vi\u1ec5n c\u1ea3nh trong t\u1ea7m m\u1eaft, nh\u01b0ng \u1edf r\u1ea5t xa.<\/p>\n\n\n\n

Bwportal<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Ph\u00e1 s\u1ea3n, t\u1ecbch bi\u00ean t\u00e0i s\u1ea3n, ch\u1ec9 s\u1ed1 Dow Jones l\u00ean xu\u1ed1ng theo h\u00ecnh sin. Cu\u1ed9c kh\u1ee7ng ho\u1ea3ng t\u00edn d\u1ee5ng v\u00e0 g\u00f3i c\u1ee9u tr\u1ee3 tr\u1ecb gi\u00e1 700 t\u1ef7 USD. C\u00f3 v\u1ebb nh\u01b0 c\u00e1c d\u00f2ng t\u00edt tr\u00ean b\u00e1o \u0111ang ph\u1ea3n \u00e1nh t\u00ecnh h\u00ecnh hi\u1ec7n t\u1ea1i v\u1edbi m\u1ee9c \u0111\u1ed9 nghi\u00eam tr\u1ecdng t\u0103ng d\u1ea7n. Ng\u01b0\u1eddi ta b\u1eaft \u0111\u1ea7u […]<\/p>\n","protected":false},"author":3,"featured_media":1284,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":["post-582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bi-quyet-kinh-nghiem"],"yoast_head":"\n5 sai l\u1ea7m c\u1ea7n tr\u00e1nh trong th\u1eddi k\u1ef3 b\u1ea5t \u1ed5n hi\u1ec7n nay – V\u0102N PH\u00d2NG \u1ea2O<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vanphongao.vn\/en\/bi-quyet-kinh-nghiem\/172-5-sai-lam-can-tranh-trong-thoi-ky-bat-on-hien-nay.html\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 sai l\u1ea7m c\u1ea7n tr\u00e1nh trong th\u1eddi k\u1ef3 b\u1ea5t \u1ed5n hi\u1ec7n nay – V\u0102N PH\u00d2NG \u1ea2O\" \/>\n<meta property=\"og:description\" content=\"Ph\u00e1 s\u1ea3n, t\u1ecbch bi\u00ean t\u00e0i s\u1ea3n, ch\u1ec9 s\u1ed1 Dow Jones l\u00ean xu\u1ed1ng theo h\u00ecnh sin. 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